Brett / B.J. Marraccini

Spatial, Data and Information Systems Advisor based in Washington State, USA

Professional Summary

I make data accessible and then connect it to use cases that solve customer problems. Spatially, strategically, and in plain language. As a business advisor, I’ve developed products, services and solutions for energy, satellite imaging, mapping, insurtech, and regulated utilities over the course of my 20+ year career.

As a technology advisor, I’ve built data models, designed data pipelines, and solutioned authentication, translation and delivery layers for enterprises and consumers alike. What I enjoy most is taking scattered data and concepts, structuring them and publishing visual displays.

Career Experience

Enterprise Data and Systems Integration

Lead Enterprise Solutions Engineer @ UtilityAPI
(July 2025 - Present)
I help electric utilities implement enterprise data sharing capabilities for their customers and authorized third parties.

Lead end-to-end enterprise solution development for Investor-Owned Utilities (IOUs) across the U.S., from technical discovery through contract execution and implementation handoff.
Incorporate regulatory and data privacy requirements into technical information system solutions.
Architect and present enterprise system designs including OAuth/OIDC authorization flows, REST API data pipelines, and user journey diagrams to utility stakeholders spanning IT, security, compliance, programs and executive leadership.
Write technical scopes of work and contractual statements of work; support legal negotiation through to execution.
Partner with product, engineering, and implementation teams to ensure solution continuity from pre-sales architecture through production deployment.

Technical Solutions Architect @ UtilityAPI
(July 2023 - July 2025)
Architect enterprise data access solutions that enable utility customers to securely share their interval and account information with third party service providers.

Craft and present OAuth 2.0 data sharing solutions that meet regulatory requirements and increase OpEx efficiency.
Evaluate data stores, develop conceptual data models and conduct data mapping exercises to ensure privacy compliance.
Design integration patterns which facilitate single sign-on federation and data exchange between information systems.
Document software scopes of work describing identity and authorization protocols, system architecture and user journeys.
Facilitate stakeholder acceptance, and articulate technical challenges and opportunities to non-technical stakeholders.

Geospatial Data Product Management

Principal Product Manager, AI @ Arturo.ai
(Aug 2020 - Jun 2023)
For an insuretech spin-out from American Family Insurance: Define and launch machine learning (ML) data products derived from ultra high-resolution aerial imagery for the property insurance vertical.

0-1 Product Management: product requirement definitions, vision and strategy, product-market fit.
Lead, mentor and define career trajectories for product managers, product owners and customer success.
Scope and define property characteristics derived from computer vision (segmentation, detection and classification) models, saving an avg. of $30 per policy in reduced inspection costs.
Document versioned RESTful API schemas, write developer documentation and publish a developer portal.
Partner with Director of AI to improve deep learning performance metrics >35%, define baseline accuracy assessments, write annotation guides and develop training strategy to achieve GA release availability.
Ensure data quality, validation, and geospatial accuracy standards are documented and compliant with insurer and regulatory requirements.

Maps API Product Manager @ DigitalGlobe
(Apr 2014 - Jan 2019)
For a Fortune 500 satellite imaging and geospatial intelligence company: build and launch a new subscription model DaaS product for enterprise customers and mobile app developers.

Build (0-1) and operate the Maps API product which delivered very high-resolution satellite imagery to location-based applications through configured web mapping and tiled API’s (xyz and wmts).
Develop data pipeline architecture, third-party licensing relationships, and help customers understand how to integrate imagery into applications they were building.
Design and execute a strategic Maps API Product roadmap, write API code samples, conduct product demos, collect user feedback, and launch DigitalGlobe’s first-ever consumer e-commerce platform with more than 1,700 subscribers.
Provide product sales engineering for enterprise location technology deals (direct imagery, DaaS, SaaS).
Generate internal product investment, acceptance and feasibility by evangelizing daily with customers, finance, legal, marketing and engineering teams.

Manager, Technical and Web Enterprise Solutions @ Spatial Energy
(Aug 2010 - Mar 2014)
For a bootstrap Energy services startup: technical sales engineering of custom DaaS web service feeds for the energy (oil and gas) industry, supporting 60 enterprise subscribers.

Identify, source and integrate aerial and satellite (3, 4, 8-band and multispectral) imagery, LiDAR, ASTER, Weather, subsurface, and terrain) raster-based API feeds into customer hardware and software environments.
Build, integrate, and continually enhance 200+ GeoServer and Esri Server geospatial web service endpoints to meet customer requirements across geographically distributed team locations.
Design on-site software training programs and host quarterly tips-n-tricks webinars.
Direct evolution of DaaS partnerships to expand customized geodata product offerings.

Geographic Information Systems and Cartography

IT/GIS Manager @ AOR International
(Jan 2019 - Aug 2020)
IT and GIS Manager for a veteran-owned, native-owned, service-disabled (8a) federal (USACE) contracting company supporting 18 FTEs and 50 field staff.

Architect, implement, secure and maintain hybrid on-prem/AWS cloud IT and spatial infrastructure.
Scope, project manage and deliver a 300,000 acre LiDAR and aerial imagery acquisition program in South Dakota.
Deliver hosted web layers and interactive web maps for federal agencies, state government, and tribal nations.
Install, configure and maintain an AWS Esri Enterprise 10.x instance with GeoServer 2.15 and federated Portals.
Administer Office 365, secure and harden Windows IIS Servers and orchestrate data and analysis pipelines within AWS.
Ingest and host orthophotography and LiDAR, and deliver accurate Esri and OGC web services to stakeholders.
Develop data pipelines between field-validated geodatabases and federated ArcGIS Portal dashboard instances.
Design and establish cartographic standards and toolsets for production of professional quality maps and graphics.
Hire, supervise, evaluate and mentor a team of 5 Geospatial software specialists.

Geographic Information System Developer, Contract @ USGS
(Sep 2013 - May 2014)
Short-term contract supporting The National Map program at USGS, focused on basemap publishing, web service delivery, and Agile release management.

Design, update and publish basemap themes for USGS The National Map application using Agile releases, ArcGIS Server technology and standardized cartographic principles.
Develop new efficiencies in caching raster tiles and publishing timelines using python, javascript and Esri server tools. One of the foundational public geospatial datasets in the country, this short-term contract was a great experience to participate in.

Geographic Information Systems Coordinator, Specialist @ AECOM
(Oct 2005 - Aug 2010)
For a Fortune 200 Architectural, Environmental and Construction firm, conduct geospatial analyses and deliver professional quality cartography for published environmental impact assessments.

Select, acquire, analyze and produce geodata assets which drive routing options for 345kV, 230kV and 115kV electric transmission lines.
Build iterative opportunities and constraints geoprocessing models for siting wind, solar, nuclear and natural gas installations.
Design and establish cartographic standards and toolsets for production of professional quality maps and graphics.
Manage, orchestrate and evolve a team of 6 GIS specialists and analysts supporting 70+ environmental assessment projects.
Publish geospatial (OGC) API web services in the firm’s first corporate streaming DaaS offering, supporting civil and military requirements for public documentation.

Geographic Information Systems Analyst @ Nolte Associates
(Jul 2003 - Sep 2005)
For a mid-size Civil Engineering and Survey firm, provide GIS analysis and data transformation services.

Develop standard data transformation protocols for transferring data between Survey, CAD and GIS coordinate reference systems.
Acquire and analyze surface data and incorporate into CAD projects for civil engineering studies.
Design and establish cartographic standards and toolsets for production of professional quality maps and graphics.
Conduct paper-to-digital transformation of flood insurance rate maps for FEMA region IX in California.
Lead a small team of GIS analysts for infrastructure and environmental projects across Southern California.

Publications

Climate-Scale Maps of Cold-Season Precipitation in the Mountainous Areas of Colorado for Operational Forecasting Applications, International Snow Science Workshop, 2014. Link and Full Repo

Licenses and Certifications

Professional
API Security Architect – API Academy (July 2024)
AWS Cloud Practitioner – AWS (Apr 2020 - Apr 2023)
Certified GISP – GIS Certification Institute (Jan 2009 - Jan 2014)
Certified Floodplain Manager – ASFPM (Mar 2004 - Mar 2007)
Personal
FCC Amateur Radio Technician – (April 2020)
Incident Command System (ICS 100) – FEMA (May 2019)
National Incident Management System (NIMS 700) – FEMA (May 2019)

Systems, Data, Tools and Skills

Enterprise Systems: Oracle Utilities, Snowflake, Mulesoft, Databricks, GridX, Esri Enterprise
Standards and Protocols: IETF, XML, JSON, SOC2 Type II, Identity and Access Management (IAM), NAESB ESPI, Green Button, US DOE Data Guard, OAuth, SAML, MFA, javascript, css, html
Geospatial: EPSG Coordinate Reference Systems, QGIS, PostgreSQL, Coordinate transformations, ArcGIS, GeoServer, GDAL, awscli, pwrshell, ec2, rds, s3

Education

Bachelor of Arts, University of Colorado at Boulder (2002)
Geography and Hydrology

Volunteering

Alpine Partroller, Alumni @ National Ski Patrol (Mar 2022 - Present)
Technical Support @ Central Washington Mountain Rescue (2019 - 2024)
Search And Rescue @ Yakima County Search and Rescue (2019 - 2024)
Communications Director @ Friends of Berthoud Pass (2011 - 2015)

Associations and Memberships

American Avalanche Association Link
Yakima Amateur Radio Club (W7AQ)

Personal

Hiker, golfer, mountain biker, snowboarder and general outdoor aficionado.
Landscape, nature and outdoor photographer.

Languages

🇺🇸 English: Native
🇮🇹 Italian: B1